DigitalFilipino Janette Toral interviewed Nuffnang Philippines (http://www.nuffnang.com.ph) Country Manager Carlos Palma on their experience in introducing blog marketing as an additional component and option when rolling out a digital marketing campaign.

Carlos also cited their efforts in making blog marketing affordable to small and medium enterprises who would like to tap blogs in generating awareness about their product or service.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed AyosDito.ph (http://www.ayosdito.ph) General Manager Jon Santico on the growth of buying and selling online using classifieds site. Jon thinks that the buy and sell community is still small as less than 1-2 millions Filipinos are into it out of the total 24-27 million Internet user population.

Jon shared some ideas on how one can get started using buying and selling websites, enjoy what it has to offer.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed Xend Business Solutions Inc. (http://www.xend.com.ph) CEO Bjorn Pardo on the need for merchants and buyers to increase their trust when transacting online.

Bjorn also discussed his plans of introducing a group buying site that will tap into the online merchants community to introduce their products and services to a broader targeted audience.

This is also a follow-up to his earlier presentation on preferred Philippines e-commerce marketplace and forms of payment at the DigitalFilipino E-Commerce Summit 2010.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed Manny Fernando, President of MegaMobile (http://mymegamobile.com/), on opportunities in mobile marketing where a growing number of brands are utilizing in their campaigns and promotions.

However, with the growing adoption of smart phones and tablet gadgets, Manny believes the market is ready for other variations beyond the traditional SMS. To further spark market interest, he took the lead for the Mobile Marketing Conference (http://mobilemarketingconference.com.ph/) last April 7 and 8, 2011.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed Kitskoo (http://www.kitskoo.com) CEO Tunde Fafunwa, on how to improve the broadband infrastructure of the Philippines, where setting up a local Internet exchange is one of them, and why is it urgent to do so.

Tunde also shared his insights on the broadband price cap issue.

To expand the discussion further, I also interviewed former Congressman Leandro Verceles Jr., dubbed as the father of RPWeb, who earlier shared a blueprint for a National Internet Exchange.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed Maita Siquijor, entrepreneur behind Architerra Manila Properties (http://www.architerra.org/), on her experience in selling real estate where 70% of sales comes from leads generated online.

Maita also gave advise to fellow real estate brokers on steps that can be taken to build an online presence.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed Noemi Lardizabal-Dado, editor of BlogWatch (http://www.blogwatch.tv), on the important role that bloggers and social media users have played in the last elections and in monitoring the campaign promises of President Noynoy Aquino.

Noemi also gave advise on how blogging can be used as a tool for people and groups with various advocacies.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed JV Rufino, Director for Mobile for the Inquirer Group (http://www.inquirer.net), on exciting movements in the mobile content space and its revenue potential.

JV also gave pointers on how to come up with a mobile content strategy and areas to be looked at.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed Digital Specialist Leynard "Ley" Quizon (http://twitter.com/Leynard) on his insight in rolling out Facebook campaigns for brands.

Ley gave practical suggestions as well what time can a plug be best made, contest that clicks, and how to reach 10,000 fans.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed angelPA (http://www.angelpa.com) entrepreneur, Leandro Verceles Jr., on the opportunities and policy challenges he sees in the business process outsourcing sector.

As former legislator and governor of Catanduanes - Leandro Verceles Jr., he shared his perspective on resolving the Internet bandwidth issue, such as the creation of an Internet Exchange, and what can advocates do to make it happen.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed Maverick Communication (http://www.maverick-communication.com/) entrepreneur Wally Gozar about his experience and insight in helping companies building a corporate or brand identity.

As Wally has also helped companies prepare entries for awards like Anvil and Quill, he shared some tips to companies who would like to aim winning awards for their efforts.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed PinoyDelikasi (http://www.pinoydelikasi.com) entrepreneur Jovel Cipriano about his experience in expanding from a dotcom site to an international distribution network of physical stores selling dried mango and dried fish.

Jovel also shared doing private label on popular Filipino delicacies and qualities to look for in an international distributor.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed PhilippineHistory.ph (http://www.philippinehistory.ph) entrepreneur Gloria Melencio about her passion on disseminating Philippine history online.

Gloria also shared her challenges in sustaining the website.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed XSite Solutions (http://www.facebook.com/pages/Xsite-Solutions/126876840667894) CEO Jojo Ajero on building a retail and location strategy for your planned franchise.

Jojo also gave suggestions on how SMEs planning to expand their business to a franchise model should proceed and costings involved.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed BlueBlade Technologies CEO Hans Chua (http://twitter.com/hanschua) on his experience in rolling out e-learning programs through Ateneo De Manila University various association partnerships such as with IMMAP (Digital Marketing), PRSP (Digital PR), and DigitalFilipino (Digital Entrepreneur).

Hans shared his lessons learned and what to expect further in this field.

As President of the Internet and Mobile Marketing Association of the Philippines, Hans shared his plans for the year as well.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed events management and trade show entrepreneur Norelyn Babiera of Fiera de Manila (http://www.fmi.com.ph ) on the challenge of running a business in this very competitive niche.

Norelyn talked about how the behavior of prospective sponsors and delegates are changing.

As President of the Advertising Suppliers Association of the Philippines, Norelyn shared insight as well on how this market segment is evolving.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed MRM Worldwide (http://www.mrmworldwide.com) Digital Influence Director Elaine Uy how public relations is evolving as everything goes digital - where every social media user is to be seen as media.

Elaine emphasized that in order to click online, it all starts with the "idea". In handling crisis, she cited steps can be taken to ensure it will quiet down - sooner than later.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed personal branding and social media consultant Carlo Ople (http://www.newmedia.com.ph) on his experience in building a personal brand online that paved the way to numerous opportunities he has to-date.

Carlo also shared his perspective on reputation management and gave suggestions on how to handle situations such as the "Big Bad Blogger" issue that hounded the local blogosphere (January 23).

As senior social media manager for TV5, Carlo shared plans of the TV network in embracing social media.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

P.S. This video also yielded follow-up inputs from viewers and blogged at:
- Becoming a Better Blogger and Public Relations Professional: Managing the Client Relationship
- Blind Item Strategy on Big Bad Blogger

Nix Nolledo is a shareholder in companies such as PinoyExchange.com, MyAyala.com, and Xurpas.com (just to name a few).

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed Acclaim Butterflies (http://www.butterflies.com.ph/) entrepreneur Charlie Gaw on his experience in using a simple website and social network in marketing butterflies online.

Charlie is also active in Jaycees where he promotes projects and activities through social networking sites. In the process, this has also benefited his business.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed blogger Jayson Biadog (http://www.jaysonbiadog.com) on his experience in joining online contest where he won around 100 contest in 2010.

Jayson also gave suggestions on what companies should consider when organizing contest that can capture social media users and bloggers attention to join.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed Ayannah.com CEO Mikko Perez on his perspective on the ripeness of the market in embracing mobile commerce.

Mikko also shared some of the projects they have done and the transition he went through from a traditional content provider to a value-added mobile commerce provider.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed RegaloService (http://www.regaloservice.com) entrepreneur Reggie Bundang on her insight in sustaining an e-commerce business.

Reggie also shared how her business kept growing steadily by being constantly on the lookout for great products to sell online.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed digital strategist Lawrence Villegas (http://www.twitter.com/Kuya_Law) about his insight on tapping blogs for online campaigns.

Lawrence also gave key points on what brands should note of about blogs and bloggers.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed Globe Telecom Social Media Head Coy Caballes on learnings in using social media as a tool to engage customers and prospects.

Coy also discussed the resource needed by small and large enterprises in monitoring and using social media to build relationships.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed Philippine Blog Awards Inc. President Juned Sonido (http://www.baratillo.net) on changes observed in the Philippine blogosphere that includes groupings, content, diversity, politics, and formation of associations.

He also shared the possibility that bloggers will unite if push for blogger regulation will happen in the future.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed Geiser Maclang Marketing Communications (http://www.geisermaclang.com) Co-Founder Brad Geiser on how initiatives by original entrepreneurs can be sustained through their employees or next generation children.

As Brad credits a lot of successful businesses today through their social alpha leaders, he shared how can these qualities be synthesized online to form communities and build connection with influential people.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed ProForaMedia (http://www.proforamedia.com) Founder Jam Mayer-Flores about the growth of webinar usage in the Philippines.

Jam cited examples of companies in the Philippines who began using webinars as a tool for marketing, lead generation, and education.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed former Yahoo! Philippines Country Manager Jack Madrid (http://www.twitter.com/jackmadrid) about his excitement in the Philippines Internet advertising market as it reached the 1% mark last 2010.

Jack noted that 2010 was a major improvement for the sector and believes that more entities will allot advertising budget in this field.

Jack is also the Vice President of the Internet and Mobile Marketing Association of the Philippines.

The DigitalFilipino Show series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed EchoStore and Le Bistro Vert entrepreneur Pacita "Chit" Juan (http://twitter.com/chitjuan) on her experience in using social media .

Very few executives embrace social media like her. This interview shares Chit's perspective on how social media can help an entrepreneur to promote advocacy or business.

The DigitalFilipino Show series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed Lopez Holdings Corporation Senior Assistant Vice President for Corporate Communications Rosan Cruz (http://www.twitter.com/rosancruz) on her experience in extending LopezLink (http://www.lopezlink.ph), an internal publications for the Lopez Group, online and through social media.

It is rare to find an internal corporate publication making an effort to reach out to its employees through social media. In this interview, Rosan shared a realistic take in rolling out social media and some of the lessons learned at this early stage.

The DigitalFilipino Show series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed Social Media Specialist Rosario Juan (http://twitter.com/juanxi) about her lessons learned in carrying out social media projects for SME clients.

The DigitalFilipino Show series is produced by Janette Toral. It is directed by Buddy Gancenia.

DigitalFilipino Janette Toral interviewed Yahoo! Phlippines Country Editor Erwin Oliva (http://twitter.com/erwinoliva) about the 3Cs (content, community, conversation) he talked about in the DigitalFilipino Web Awards.

Erwin Oliva also shared developments that can be expected in 2011 for Yahoo! Philippines as well as top newsmakers in politics, entertainment, and sports that guarantees high traffic and engagement whenever they are discussed.

The DigitalFilipino Show series is produced by Janette Toral. It is directed by Buddy Gancenia.

I returned to podcasting the other day by being a guest to the Tek Tok Podcast Episode 6. Many thanks to Vince Golangco for inviting me.

I talked about the DigitalFilipino.com Club and gave tips about starting an online business. (know what you want and when to quit).

Tek Tok Podcast Episode 6

TECH TALK PODCAST in the Philippines

A podcast is like a radio program where you can upload/download an audio recording of a conversation or speech. It has an archive allowing listeners to check out past episodes.

Being able to access past episodes is what makes podcast special over traditional radio programs. Depending on how you planned it, this may create opportunities for compilation publishing later on - especially if you are tackling an interesting topic over a period of time.

Listeners can search for new podcast online and download ones they are interested in. These can be played later on or be transferred to media players such as a mobile phone, mp3 players, and the likes.

Podcast can also complement traditional text-based blogs. You can do a voice recording of your blog post for subscribers to download and listen to at their own leisure time.

Podcast are often used for knowledge sharing, commentary, music news, entertainment, among others.

Learn more about podcasting at Blogging from Home Online Workshop.

This DigitalFilipino.com Podcast gives an overview on e-learning, tools used in disseminating e-learning content, keys to success, and how to sustain it.

Online Videos by Veoh.com

This is a podcast tutorial episode where I'm sharing my three rules of e-mail marketing that new Internet users, entrepreneurs, and marketing persons can learn from. The end objective is not to be tagged as a spammer!

The DigitalFilipino.com podcast is now evolving and will be focusing more on creating tutorials online.

For this episode, we've created a tutorial suitable for bloggers who would like to learn how to switch their blog feeds to Feedburner.

Here's a video edition of this blog as well

Welcome to the 14th episode of the DigitalFilipino.com Podcast! The start of our Season 2!

This episode is made possible by Creative Voices Productions.

(Press the play button below to listen or download it now)

The twice-a-month DigitalFilipino Podcast has the following segments for this episode:

- Chat with Janette (Featuring Michael Gleissner of Bigfoot Entertainment)

- Ask Janette (Lessons learned in book publishing)

For this episode, the following can be read or visited in reference:
- Our Bigfoot coverage
- San Diego real estate (sponsored link)

Also, your suggestions on guests to be featured in this podcast shall be more than welcome.

Thank you for the support!
(Press the play button to listen.)

After releasing 13 episodes of the DigitalFilipino.com Podcast, we are taking a break this month to prepare our next 13 episodes.

We will very much appreciate the suggestions you can give to improve
our content and make it highly relevant to listeners like you.

Advertising in the DigitalFilipino.com Podcast is very much welcome.
Should you like to receive a quotation in this regard, just send me an
email.

Welcome to the 13th episode of the DigitalFilipino.com Podcast! This episode is made possible by AboitizLand and Creative Voices Productions.

(Press the green play button below to listen or download it now)

The twice-a-month DigitalFilipino Podcast has the following segments for this episode:

- DigitalFilipino.com Updates (Launching of Blogging 101 Online Workshop)

- Events (One Internet Day Manila, Cebu, and Davao)

- Chat with Janette (Featuring Christopher John Cubos and talk about benefits of creating localized social networking site Fwendz.com)

- Ask Janette (E-Commerce policy updates)

We also request you to join our Listener Survey and help us improve our podcast.

Thank you for the support!
(Press the green play button to listen.)

Welcome to the 12th episode of the DigitalFilipino.com Podcast! This episode is made possible by AboitizLand and Creative Voices Productions.

(Press the green play button below to listen or download it now)

The twice-a-month DigitalFilipino Podcast has the following segments for this episode:

- DigitalFilipino.com Club Updates (Migration of eFilipino.org service to Google)

- Chat with Janette (Featuring eRadioPortal.com head Wilson Chua sharing how he started and the impact of online radio to Filipinos all over the world)

- Ask Janette (Keeping in touch with business contacts)

We also request you to join our Listener Survey and help us improve our podcast.

Thank you for the support!
(Press the green play button to listen.)

Welcome to the 11th episode of the DigitalFilipino.com Podcast! This episode is made possible by AboitizLand and Creative Voices Productions.

(Press the green play button below to listen or download it now)

The twice-a-month DigitalFilipino Podcast has the following segments for this episode:

- DigitalFilipino.com Club Updates (7th anniversary of DigitalFilipino.com)

- Chat with Janette (Featuring Hybridigm Consulting CEO Maoi Arroyo chatting about biotechnology, ICT in biotechnology, promoting the sector online using online tools, and support for TechnoNegosyo)

- Ask Janette (2006 Top Websites)

We also request you to join our Listener Survey and help us improve our podcast.

Thank you for the support!
(Press the green play button to listen to the podcast now.)

Welcome to the 10th episode of the DigitalFilipino.com Podcast! This episode is made possible by American Power Conversion and Creative Voices Productions.

(Press the green play button below to listen or download it now)

The twice-a-month DigitalFilipino Podcast has the following segments for this episode:

- DigitalFilipino.com Club Updates (Jovel Cipriano of PinoyDelikasi.com bagging an international award. New corporate and SME club member plug, Boma Corp. and Acclaim Butterflies)

- Chat with Janette (Seoul, Korea based club member Jaeyoun Kim talks about domain name policy politics and the Asia Pacific Top Level Domain Association)

- Industry Events (Sign-up in the forthcoming APEC E-Biz Training for Women SMEs in the Philippines!)

- Ask Janette (Relevance of E-Commerce Law to employers)

We also request you to join our Listener Survey and help us improve our podcast.

Thank you for the support!
(Press the green play button to listen to the podcast now.)

Welcome to the 9th episode of the DigitalFilipino.com Podcast! This episode is made possible by American Power Conversion and Creative Voices Productions.

(Press the play button to listen or download it now)

The twice-a-month DigitalFilipino Podcast has the following segments for this episode:

- DigitalFilipino.com Club Updates (PodcastAwards.com nomination campaign and Infoweapons acquisition and IPV6 Philippine opportunities news by Lawrence Hughes)

- Chat with Janette (Alex Lightman of Innofone on global IPV6 developments and Seow Hiong Goh of Business Software Alliance on software innovation concerns.)

- Ask Janette with Randy Manaloto of MyUSMailbox.com on how to start trading using eBay.

For this episode, the following can be read or visited in reference:
- Loyalty and destruction
- New kid in town
- rhinoplasty Houston (sponsored link)

We also request you to join our Listener Survey and help us improve our podcast.

Thank you for the support!

Welcome to the 8th episode of the DigitalFilipino.com Podcast! This is the last episode of our ICT month celebration special and the 6th anniversary of the Philippines E-Commerce Law or Republic Act 8792. We will return to our twice-a-month podcast this July.

This episode is made possible by American Power Conversion and Creative Voices Productions.

(Download this podcast)

We also request you to join our Listener Survey and help us improve our podcast.

For this episode, we have the following segments:

- DigitalFilipino.com Updates (Techpodcasts.com membership and Joining the People's Choice PodcastAwards.com)

- Chat with Janette featuring Gary Gonzales of Innove (VOIP initiatives and legal challenges) and Jerome San of Laurus Enterprises (Starting your own business, managing your cashflow, and getting out of debt)

- Ask Janette (Marketing your site using search engines)

For this episode, the following articles, e-book, and websites can be read or visited in reference:
- Registering your site with search engines
- Search engine optimization (by Harold Davis, published by O'Reilly)
- San Diego Internet marketing company (sponsored link)

Thank you for the support!
(Press the green play button to listen to the podcast now.)

Welcome to the 7th episode of the DigitalFilipino.com Podcast! This is the 3rd episode of ICT month celebration special and the 6th anniversary of the Philippines E-Commerce Law or Republic Act 8792. We will return to our twice-a-month podcast this July.

This episode is made possible by American Power Conversion and Creative Voices Productions.

Download this podcast now

We also request you to join our Listener Survey and help us improve our podcast.

For this episode, we have the following segments:

- DigitalFilipino.com Updates (Launch of OneVoice - Speak up for real change!)

- Chat with Janette featuring Norelyn Babiera of Fiera de Manila (developments in the graphic design market) and Steve Tsao of e-Games.com.ph (online gaming and free2play model)

- Ask Janette (How to build an online community)

For this episode, the following articles can be read in reference:
- One Voice
- Making Virtual Networking Work for Business Promotion
- Revision Rhinoplasty in Beverly Hills (sponsored link)

Thank you for the support!

Welcome to the 6th episode of the DigitalFilipino.com Podcast! This is the 2nd weekly episode for our share in the ICT month celebration and the 6th anniversary of the Philippines E-Commerce Law or Republic Act 8792. We will return to our twice-a-month podcast on July.

This episode is made possible by AboitizLand, American Power Conversion, and Creative Voices Productions.

(Press the play button below to listen to the podcast now or download it).